Category Archives: Business

Ignore customer churn at your Peril

      We all know that keeping customers is a business basic, but we don’t always recognise just how many good reasons are behind this.   Firstly, there is the rather large matter of your business’s reputation.   Gone are the days when a customer will stay with you for loyalty’s sake alone.   Now, they stay…
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“Authenticity is at the heart of success ” anon

One of the most consistent themes in recent years has been the search for authenticity – the rejection of fake values and identities in both business and as ourselves as people.  Rather than copycat our role models, we aim to recognise we are different people to start with while using their achievements for inspiration.    We…
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The Mind, Body, Spirit of Inspiration

“Inspire” and “inspiration” are both words deriving back to the Latin inspirare”, which roughly translates as blow into, breathe upon” or more figuratively “excite, inflame”.  By the Middle Ages, inspiring had become totally synonymous with breathing life into something, and these days we seem to be back with “excite”.   Either way, it is a definition that…
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The danger of Fear

  Fear is a far bigger danger to us than what we are afraid of. Fear can stop us trying. Fear can stop us experiencing. Fear can stop us living. Everyone is frightened of failure. But the amount we fear it can be paralysing. We can continually worry what people think about us, worry about our abilities, believe we will…
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